Founder & CEO Spacer, “The market for space” Mike Rosenbaum talk interference and increase local business through the economic sharing. Mike talked about how traditional Digital Marketing Companies Nottingham business can really benefit from this market disruption.


  1. Why does the economy have shared so popular?
  2. What Mike’s first entrepreneurial venture at the age of 12?
  3. How is peer-to-peer affect the traditional business model?
  4. What color hat that Mike always wears?
  5. Let’s say you have an idea for a peer-to-peer startup, where do you start?

What do you get when you mix two great colleague, a podcast episode and mutual passion for the economy to share?

I really do not know the answer, I just want to know if you know. Could you please help me out in the comments section after listening to this episode? Cheers.

Prior to founding Spacer, the Australian market for the room, Mike Rosenbaum has a successful background in e-commerce, including the co-founder of Direct Deals. These days, Mike is most excited about peer-to-peer and collaborative business models.

Spacer In addition, he is currently head of The Sharing Hub, a startup community that is dedicated to promote the growth of P2P business. Needless to say, Mike guy to talk to about the share fast growing economy of Australia and how traditional business can really benefit from this market disruption.

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The whole premise of sharing a collaborative, or peer-to-peer business model is about harnessing the underutilized assets of idle capacity, which allows individuals (and even existing businesses) to benefit from them.

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These idle assets can be anything from the room (Airbnb & Spacer), vehicles (Uber, Camplify & Car Next Door), for the time and skill (Airtasker, HiPages & Mad Paws).

“In the next 5-10 years I think most of us would enter the economy share in our daily lives in some shape or form.”

To understand why the sharing economy has been so successful in recent years with giants like Uber and Airbnb leading the way, we need to see how consumer behavior has developed, due to changes in wants and needs.

With more options than ever, that we consumers are now driving the market direction. We decide how and where to spend our money based on not only the product or service we buy medium, but also a unique user experience (UX) that comes with it.

“Modern consumers want the convenience, flexibility and customized services on demand.”

power has shifted from the hands of big brands that big budget always dictated the way we shop, into our hands, people. Getting excited yet?

The emergence of shared economy seems to have many traditional businesses running scared and angry, especially those who had previously enjoyed a monopoly rather slack (cough, taxi).

While it is estimated that the hotel lost about $ 450 million p / a revenue directly to Airbnb, most businesses sharing economy really fit under a more accurate description of collaborative economy. What does this mean?

If you see a squeeze P2P business to your market, do not get mad – get involved.

Instead of seeing the P2P platforms such as competition, business owners in the same category can really see them as an opportunity to collaborate and generate more leads. For example, if you run a storage facility operating at 80% capacity, why not register an extra 20% on a Spacer?

Sharing platform to collaborate Digital Marketing Companies in Nottingham with traditional business economics certainly nothing new – just look at eBay.

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